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Format comparison

RTF vs HTML

How do RTF and HTMLcompare? Here's everything you need to know to choose the right format — and how to convert between them.

.rtf

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Rich Text Format

RTF is a cross-platform document format that supports basic formatting like bold, italic, fonts, and colors. It's a universal middle ground between plain text and full document formats.

.html

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HyperText Markup Language

HTML is the standard markup language for creating web pages. While primarily a web technology, HTML files are also used as a portable document format with rich formatting and multimedia support.

SpecificationRTFHTML
Full nameRich Text FormatHyperText Markup Language
Extension.rtf.html
MIME typeapplication/rtftext/html
CategoryDocumentDocument
DeveloperMicrosoftW3C / WHATWG
Year introduced19871993

RTF advantages

  • Cross-platform compatibility
  • Basic formatting support
  • No macros — safer than DOC/DOCX
  • Human-readable markup

RTF limitations

  • Limited advanced formatting
  • Larger than plain text
  • No modern features like tables or charts
  • Inconsistent rendering across editors

HTML advantages

  • Viewable in any web browser
  • Rich formatting and multimedia
  • Accessible and searchable text
  • Can include interactive elements

HTML limitations

  • Not a fixed-layout format
  • Rendering varies between browsers
  • External resources may break links
  • Not ideal for print or signing

Which should you use?

RTF and HTML serve different purposes. RTF is ideal for cross-platform document sharing, while HTML excels at web pages and email newsletters.

Best uses for RTF

Cross-platform document sharing
Simple formatted documents
Email-safe document attachments
Clipboard data exchange

Best uses for HTML

Web pages and email newsletters
Online documentation
E-book content (EPUB basis)
Report generation

Convert between RTF and HTML

Need to switch formats? Convert for free with SquishConvert.

RTF to HTMLHTML to RTF

Related format comparisons

PDF vs RTFDOCX vs RTFDOC vs RTFTXT vs RTFPDF vs HTMLDOCX vs HTMLDOC vs HTMLTXT vs HTML