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Image conversion

Convert JPG to AVIF

Convert your .jpg files to .avif format online. No software to install.

Convert JPG to AVIF now

Free account: 10 conversions a month. Pro: 100 a month.

How to convert JPG to AVIF

1

Upload

Drag and drop your .jpg file or click to browse.

2

Choose format

Select AVIF as your output format.

3

Download

Click Convert and download your .avif file.

Why convert JPG to AVIF?

AVIF delivers roughly 50% smaller files than JPG at equivalent visual quality — the most dramatic compression improvement available today. For image-heavy websites, switching from JPG to AVIF can halve bandwidth costs and dramatically improve loading times, especially on mobile networks.

JPG vs AVIF: technical comparison

JPG (Joint Photographic Experts Group, introduced in 1992) uses DCT-based lossy (baseline, progressive, or lossless) compression. AVIF (AV1 Image File Format, introduced in 2019) uses AV1 intra-frame (lossy and lossless) compression. AVIF adds transparency support that JPG lacks, which is valuable for logos, icons, and overlay graphics. AVIF supports animation, unlike JPG. However, converting a static image will not create animation. JPG browser support: Universal. AVIF browser support: All modern browsers (Chrome 85+, Firefox 93+, Safari 16.4+).

What happens to quality?

The quality impact depends on the specific settings used during conversion. AVIF preserves full quality with lossless compression.

File size impact

A 3 MB JPG photo at quality 85 typically converts to ~1.2-1.5 MB as AVIF at equivalent visual quality — a 50% reduction. For an e-commerce site with thousands of product images, this translates to terabytes of bandwidth savings per month.

Common use cases

  • Maximum image compression for bandwidth-constrained websites
  • E-commerce product image optimization for faster browsing
  • Next-generation image delivery with AVIF/WebP/JPG fallback chain
  • Progressive web apps targeting users on slow mobile connections
Pro tip

AVIF encoding is significantly slower than JPG or WebP. Pre-generate AVIF images at build time rather than on-the-fly. Use the HTML <picture> element with AVIF as first source, WebP as second, and JPG as final fallback: this covers all browsers while delivering the smallest possible file to each.

Why use SquishConvert for JPG to AVIF?

Free plan

Free account: 10 conversions a month. Pro: 100 a month. No watermarks.

Quick & easy

Create a free account in 10 seconds and start converting immediately. No credit card required.

Where your file goes

Your file is sent over an encrypted connection to our provider CloudConvert, which converts it and deletes it after the conversion, within 24 hours at most. Details in our Privacy Policy.

Works everywhere

Convert files from any device: desktop, tablet, or phone. No software to install, works in any modern browser.

358+ conversions

SquishConvert supports over 358 file conversion combinations across images, documents, audio, and video.

High quality output

Your converted .avif file maintains the best possible quality. No unnecessary compression or quality loss.

Frequently asked questions

Is it free to convert JPG to AVIF?

Free account: 10 conversions a month. Pro: 100 a month.

How long does it take to convert JPG to AVIF?

It depends on the file size and on the queue at our provider. Small files usually take a few seconds.

Is my JPG file safe when converting?

Your file is sent over an encrypted connection to our provider CloudConvert, which converts it and deletes it after the conversion, within 24 hours at most. Details in our Privacy Policy.

What is the maximum file size for JPG to AVIF?

Free users can convert files up to 10 MB. Pro users can convert files up to 500 MB.

Other image conversions

PNG to JPGPNG to WebPPNG to SVGPNG to ICOPNG to AVIFJPG to PNGJPG to WebPJPG to SVG

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